Michele Pred
"You Are What is for Sale"
2012
82" x 82"
STOFF 2012
Exhibition Dates: August 20 - 26, 2012

This is one of the three large format QR Codes placed on Kulturhuset in Stockholm as a part of STOFF (Stockholm Fringe Festival).

We have become products ourselves. Data about our behaviors are a commodity over which we have little real control. Our attention is sold behind a wall of technology. As the aphorism goes, "If something online is free, you are the product".



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